Google shopping ad services can drive product purchases and substantially increase your revenue. By listing your products above Google’s search results, you get the best click-through rates and boost the number of high-quality visitors to your website
Why Invest in Google Shopping Advertising?
Shopping ads now account for 60% of clicks on Google and 33% on Bing.
advertising will drive 75% of all digital ad spend in 2018.
Google shopping ad spending has grown by 32% year-over-year.
85% of display ads are shown on or tablet devices so it’s crucial to optimize accordingly.
American retailers now spend 76.4% of their search ad budgets on Google Shopping ads.
Showcasing your products to buyers who are searching for them is the perfect sales situation. Our specialist team of digital marketers can develop the strategy and content to make this a reality. We’ll handle every aspect of the campaign so that you’re free to focus on other projects in your business. Our bespoke Google shopping ad services include;
Initial Planning & Set Up – we take care of strategic planning, demographic analysis, keyword research, and creation of your Google advertiser account.
Campaign Development – our shopping ad services include copywriting and image design to maximize click-throughs and conversions.
Data Quality – Google pulls product information directly from your merchant center data feed so we ensure that it’s integrated correctly with accurate content.
Optimization – we handle all the technical elements needed to optimize your Google products listing including insertion of tracking codes and setting up goals.
Auditing – we’ll also review any existing campaigns and suggest improvements based on the latest best-practice and research findings.
On-Going Evaluation – as part of our ongoing management we’ll analyze campaign performance and recommend changes to improve it (such as tweaking an ad group or targeting additional keywords).
